Cookies and Legals

May 2023

Privacy Notice

This Privacy Notice describes how mnAI Data Solutions Limited (referred to as either “mnAI”, “The Gender Index”, “TGI”, “We”, “Us” or “Our”) collects, uses and discloses Personal Data relating to visitors and users of this Website.

We collect ‘Personal Data’, which is information that identifies a living person, or which can be identified as relating to a living person.

When we talk about ‘You’ or ‘Your’ in this policy we mean any living person whose personal data we collect.

1. We hold the following categories of personal data:
1.1. Personal data you provide

We collect data you provide to us. This includes information you give when you communicate with us, apply for an account or sign up to receive communications from us. The types of data we will collect is as follows:

  • personal details (name, email)
  • details of the ways in which you wish to be contacted by us

We sometimes receive personal data about you from third parties, for example, if we’re partnering with another organisation or where we may use third parties to facilitate your login to our platform and to help us provide you with a better experience (and this can result in new personal data being created).

We may collect information from social media about you, or if you post on any of our social media pages.

1.2. Special category (‘sensitive’) personal data

We don’t normally collect or store special categories of personal data. However, there are some situations where we may need to do so.

1.3 Usage Data

Usage Data is collected automatically when using the Website.

Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Website that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Website by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Website or when You access the Website by or through a mobile device.

1.4 Tracking Technologies and Cookies

Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.

We use cookies and similar tracking technologies to track the activity on Our Website and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyse Our Website.

You can instruct Your browser to refuse all cookies or to indicate when a cookie is being sent. However, if You do not accept cookies, You may not be able to use some parts of our Website.

Cookies can be “Persistent” or “Session” cookies. Persistent cookies remain on your personal computer or mobile device when You go offline, while Session cookies are deleted as soon as You close your web browser. Learn more about cookies: All About Cookies.

Cookies can be “Persistent” or “Session” cookies. Persistent cookies remain on your personal computer or mobile device when You go offline, while Session cookies are deleted as soon as You close your web browser. Learn more about cookies: All About Cookies.

We use both session and persistent cookies. For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy. (Cookies)

2. How we use your personal data
2.1. General use

We only ever use your personal data with your consent, or where it’s necessary in order to:

  • enter into, or perform, a contract with you
  • comply with a legal duty
  • protect your vital interests
  • carry out a task in the public interest
  • for our own (or for a third party’s) legitimate interests, provided your rights don’t override these interests

In any event, we’ll only use your personal data for the purpose or purposes for which it was obtained.

2.2. Marketing

We use your personal data to communicate with you in order to promote our activities and events. This includes keeping you up to date with new datasets, data refreshes, new insight or analysis, new partner developments etc.

2.3. Administration

We use your personal data for administrative purposes including:

  • maintaining databases of our Subscribers (“a user account”)
  • managing our intellectual property rights
  • carrying out due diligence to meet our compliance duties
  • processing enquiries and requests for information
  • managing feedback and/or comments we receive
  • helping us respect your choices and preferences
2.4. Internal research and profiling

We carry out research and analysis on visitors to our Website.

We may evaluate, categorise and profile your personal data in order to tailor materials, services and communications (including targeted advertising) to your needs and your preferences and to help us to understand the effectiveness of our Website.

3 Disclosing and sharing your personal data

We’ll never sell your personal data.

If you’ve opted-in to marketing, we may contact you with information about our selected partners. These communications will always come from us and will usually be incorporated into our own marketing.

Data security
4.1. Protection

We employ a variety of physical and technical measures to protect information we hold and to prevent unauthorised access to, or use or disclosure of your personal data.

Electronic data and databases are stored on secure computer systems and we control who has access to information (using both physical and electronic means). Staff and authorised contractors receive data protection training and we maintain a set of data protection procedures which our staff and authorised contractors are required to follow when handling personal data.

4.2. Payment

Use of the Website is free – we will never ask you for payment. Should you receive a payment request from The Gender Index, please delete this immediately.

Storing your personal data
5.1. Where we store data

We’re wholly based in the UK and store data within the European Economic Area. Some organisations which provide data processing services to us do so under contract and may be based outside of the EEA. We’ll only allow them to do so if your data is adequately protected.

5.2. Retention of your personal data

We will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Notice. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Website, or We are legally obligated to retain this data for longer time periods.

We continually review what information we hold and will delete personal data which is no longer required.

5.3 Your rights

You have the right under this Privacy Notice, to:

  • Request access to Your Personal Data. The right to access, update or delete the information We have on You. Whenever made possible, you can access, update or request deletion of Your Personal Data directly within Your account settings section. If you are unable to perform these actions yourself, please contact Us to assist You. This also enables You to receive a copy of the Personal Data We hold about You.
  • Request correction of the Personal Data that We hold about You. You have the right to have any incomplete or inaccurate information We hold about You corrected.
  • Object to processing of Your Personal Data. This right exists where We are relying on a legitimate interest as the legal basis for Our processing and there is something about Your particular situation, which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where We are processing Your Personal Data for direct marketing purposes.
  • Request erasure of Your Personal Data. You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.
  • Request the transfer of Your Personal Data. We will provide to You, or to a third-party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which You initially provided consent for Us to use or where We used the information to perform a contract with You.
  • Withdraw Your consent. You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.
  • Complain to a Data Protection Authority. You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data.
5.4. Children’s Rights

Our Service does not address anyone under the age of 13. We do not knowingly collect Personal Data from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

5.5 Links to Other Websites

Our Website may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

6 Changes to this Privacy Notice

We may update Our Privacy Notice from time to time in response to changing legal, technical or business developments. When We update Our Privacy Notice, We will take appropriate measures to inform You, consistent with the significance of the changes We make. You can see when this Privacy Notice was last updated by checking the “Last updated” date at the top of this Privacy Notice.

7 Contact Us

If you have any questions about this Privacy Notice, You can contact us:

By email:

We use cookies to effortlessly improve your experience on our site. Cookies also help us understand how our site is being used, so that we can keep making it better. You can read more about it in our cookie policy and change your settings here at any time.